Subject: APPLE PITCH: Check Out Our Wheels

Hi Dan,

My name is Sean Carstens and I am a PR specialist at Apple. I saw your article on the rise of smart cars and thought you should know Apple’s about to shift into high gear. Wheels, unveiled at our “Check Out Our Wheels” event would make a great fit for your readers.

Front view of Wheels, Apple’s new smart car

Wheels is a new vehicle reengineered from the ground up with software and hardware integration in mind. It redefines the car, with new features that make driving safer and more enjoyable than ever. We’d love the opportunity to show and tell you how.

Notable Features of Wheels:

• “Siri take the wheel” feature enables Wheels’ self-driving functions
• Smart charging
• Proximity detection
• A smart remote theft system

If you are interested I have attached a fact sheet, our press release, and our media advisory for more information. But, as always, feel free to reach out with any questions you may have.

I hope to work with you!